Eugene Schwartz is still considered the most influential advertising expert who's adverts have generated an impressive one billion dollars in sales - in 1956. The techniques he used are still applicable today as these transcend the medium and reach the minds psyche. In his book Breakthrough Marketing, you will learn
Product details
Language : English
ISBN-10 : 0887232981
ISBN-13 : 978-0887232985
Best Sellers Rank: 301,950 in Books (See Top 100 in Books)
492 in Advertising (Books)
Customer reviews: 4.5
53 ratings
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